With its unique perfume, feel and iconic blue container, Nivea cream stepped into its 100th year as a brand name found in almost every bathroom in over 200 countries. Nivea has been combating to keep up with imitator cosmetic products.
A German by the name of Oscar Troplowitz, who was the head of pharmaceutical firm Beiersdorf, initiated the utilization of "Eucerit", an oil-in-water emulsifier. This was an instantaneous success for the reason that it did not turn stale like its rivals.
Further he added extorts of orange, lavender, bergamot, lilac, rose and a touch of lily and launched his fresh creation "Nivea".
